My profile • ID:31009103 [email protected] Subscription info Log out
The world's most powerful traffic, visibility, and market dataset. Inside your AI assistants.
Connect Semrush MCP to AI
The leading platform that unifies SEO authority and AI visibility.
Try Semrush One for free
Discover how leading brands get found and chosen in AI answers.
October 13, 2026London, UK
Get your ticket now

Use case: Monitor competitor moves

Competitor visibility shifts can signal new threats or emerging opportunities. Monitor changes across rankings and pages, surface meaningful movements, and connect them to what's driving them. This prioritizes the right response.

Best for: Agency PractitionerBest for: Growth ManagerBest for: SEO ManagerBest for: StrategistGoal: MonitoringData type: CompetitorsData type: Rankings

Outputs you'll get

  • Competitors ranked by recent visibility gains and losses.
  • Movement drivers mapped by pages, clusters, and rankings.
  • Alert thresholds for meaningful competitor shifts.
  • Defense pages flagged for monitoring.
  • Response playbooks for fast SEO action.

Workflows: 2

Track competitor visibility shifts

Build competitor list, detect movers, explain drivers, and operationalize monitoring.

Prompts:

  1. 1

    Set a competitor list for tracking

  2. 2

    Detect competitor visibility changes

  3. 3

    Explain competitor ranking movements

  4. 4

    Build a competitor monitoring playbook

Build alerts and response plays

Define alert rules, response playbooks, defense pages, and a weekly report template.

Prompts:

  1. 1

    Define competitor SEO alert rules

  2. 2

    Build a competitor response playbook

  3. 3

    Identify pages to protect from competitors

  4. 4

    Create a competitor monitoring report

Turn Semrush data into action with your
favorite AI assistants